Articles about user research.
Tools and strategies modern teams use to ship better products, written by the User Evaluation team.
Continuous Discovery with AI: From Project-Based to Always-On Research
Continuous discovery asks teams to talk to customers every week, all year. For most teams that was impossible to sustain. AI is what finally makes always-on research practical. Here is how to set up a continuous discovery loop that survives release pressure.
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AI-Moderated vs Human-Moderated Interviews: A Decision Framework
AI moderators are fast, cheap, and consistent. Human moderators bring empathy and judgment. Here is a practical framework for deciding which one to use for a given study, with the cost, speed, and quality tradeoffs laid out.
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What Are AI-Moderated Interviews? How They Work and When to Use Them
AI-moderated interviews let an AI agent run adaptive, one-on-one conversations with real participants at scale. Here is how they work, what the research shows, and when to use them instead of a human moderator.
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What is Mixed Methods Research: A Detailed Overview
Discover what mixed methods research is, how to implement it effectively, and why combining qualitative and quantitative approaches can provide comprehensive insights for better UX decisions.
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How to write a UX research report: a step-by-step guide
Learn how to create compelling UX research reports that effectively communicate findings, insights, and recommendations to stakeholders and drive design decisions.
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How To Write A Discussion Guide: Best Practices
Learn how to create effective discussion guides for user research interviews and focus groups to gather better insights.
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Top 5 AI prompts for user research note-taking
The most effective AI prompts for automating your user research note-taking and capturing insights faster.
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5 most common UX research challenges and their solutions
Discover the most frequent UX research challenges teams face and learn practical solutions to overcome them effectively.
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Top 9 AI tools for data analysis
Discover the best AI-powered tools for data analysis that can streamline your workflow, automate complex processes, and provide actionable insights from your research data.
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